Sweat the City – STC

2018 Best Cross-Platform Project, Non-Fiction

An innovative multi-platform fitness program consisting of a TV show that connects with a mobile app, wearable technology including Apple Watch and Fitbit, and a responsive website. The digital media exist as a central part of the television creative, designed to engage the TV audience beyond the series by creating an on demand platform that expands the broadcast episodes.

Production Company:

Touchpoint Films, Entertainment One