Academy Talks | The Audience: Engaging the Contemporary Viewer

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As viewing habits change from traditional broadcast and theatrical models, how do creators stay one step ahead in ensuring their content reaches the right audience? Our panel takes a look at the companies that are engaging with audiences in new and unique ways and what’s next for them.

Monday, November 25, 2019

Centre for Social Innovation Spadina
192 Spadina Ave
Toronto, ON M5T 2C2

5:30 PM Registration | 6:00 – 7:00 PM Academy Talks

Free for Academy Members, $30 for Non-Members

RSVP Required to Attend

PANELISTS

 

Andrew Moyes | Vice President, Fan Expo HQ

Originally from Australia and educated at Sydney University (Bachelor of Economics) and Edith Cowan University (Bachelor of Arts), Andrew Moyes has worked with Informa since 2010. He took on the role of Vice President of Fan Expo HQ in 2017 after lending his expertise as a Senior Manager to a number of Informa properties including the One of a Kind Show and Artist Project. As Vice President, Moyes oversees the delivery of 9 large scale pop culture events across North America that bring the ultimate fan experience to over 500,000 guests annually.

Navneet Randhawa | Senior Manager of Community Programming, OverActive Media

 Navneet Randhawa is a marketing professional who has been working in the esports and media field since 2013. She has worked with production companies, teams and media houses. Currently, Navneet is the Senior Manager of Community Programming at OverActive Media, focusing on building and activating communities for both Toronto esports franchise teams in Overwatch and Call of Duty. 

Jill Rosenberg |Creative Director/Co-Founder, Idea Central

Jill Rosenberg is a Creative Director and Co-Founder of Idea Central, a digital first agency in Toronto. Over the last 2 years Idea Central has developed an e-commerce enabled VR travel application, a broadcast connected mobile game, created courses for online university Nexford and oversaw social media creative and strategy for a variety of entertainment clients.   

Jill spent 5 years working in Dubai developing marketing and brand strategy for Getty Images, Philips, SkyCargo, Airbus, Mashreq Bank, Emirates NBD Bank and 3 Horses Beer. She creative directed the award winning learning application Mobile Academy which is currently in 40 countries in 16 languages.

Jill was the Senior Creative Director for the national broadcaster CBC overseeing marketing for entertainment, lifestyle, sports and news programming.  She has also led digital projects as a creative director for the AGO, TTC, Lexus, Mizuno, Worldwide Short Film Festival, Clover Leaf and the Canadian Media Awards.

 

MODERATOR

Karim Sadroudine | Director, Consulting & Deals, PwC Canada

Karim is a Toronto based Director in PwC Canada’s Consulting & Deals practice. He has more than 15 years of experience evaluating, defining, and launching new ventures, products, and services in the technology, media, and telecommunications industry. As part of PwC’s Consulting & Deals practice, Karim focuses on helping our clients articulate strategy, assess organizational implications, and implement new operating models enabled by analytics, cloud solutions, and robotics. In addition to Canada, Karim has served clients in the U.S., Europe, South Asia, and the Middle East. 

 

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